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Weekly Links — 19th November 2025

First published: 18 Nov 2025 Last updated: 19 Nov 2025

🔗 Weekly Design Links 🔗

A lot of links this week to make up for missing last week (I was out at our all company meet-up in Atlanta).

🕰️

Ten Minute Focus

If you’ve got just ten minutes to read, pick two from these

  1. The Fundamentals Problem (I love this one)

  2. From design to direction: Bridging product design and AI thinking

  3. How to structure Figma files for MCP and AI-powered code generation

  4. In Common With (toggle the switch, so simple but so clever)

Branding

  1. Yeti just did the unthinkable: Hire an ad agency

Design

  1. The Last Invention

  2. #165 Design that takes an interest

  3. We made design efficient and killed the magic

  4. From design to direction: Bridging product design and AI thinking

  5. Design’s Github Moment

  6. True Design Is Better Than New Design

  7. The Fundamentals Problem (I love this one)

  8. Anyone can make something that looks designed, but that doesn’t mean that design has happened.

Motion

  1. Burning negative stories in How We Feel

  2. Interactive fidget spinner ChatGPT Atlas

  3. View Transition API (this could fit in many places, but motion feels right)

AI

  1. Bill Gates says we're in an AI bubble similar to the dot-com bubble

  2. The state of AI in 2025: Agents, innovation, and transformation (This report has some pretty fun animation on load too)

  3. Claude use cases

  4. To grow, we must forget… but now AI remembers everything

  5. Why AI makes design, craft, and quality the new moat for startups

  6. Designing Perplexity

Misc.

  1. Big and Little Spoons

  2. A typographic time-splice of Holborn

  3. The Mys­tery of Storytelling

  4. What makes Japanese letterforms so irresistible to designers?

  5. How to structure Figma files for MCP and AI-powered code generation

  6. In Common With (toggle the switch, so simple but so clever)

Nerd Alert

  1. Your URL is your state (yep! The simple things are often the best)

  2. You Need To Become A Full Stack Person

  3. Perspective dataviz

  4. Dithering

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